We are available for public speaking at conferences, internal company training sessions, and for individual coaching for executives. Below is a sample of the type of public speaking we’ve done:
Failure to Communicate: Physician and Consumer Channels Without Message = Disconnect — Healthcare internet Conference, November, 2014
Physician Engagement Communications: An Essential Growth Strategy — Texas Hospital Association Strategic Communications Summit, Austin, August 2014
Fierce Physician Advocates: Why Field Liaisons Matter More Than Ever — American Association of Physician Liaisons, Seatlle, June 2014
Getting On Message with Physicians — Workshop: With Paul Szablowski, SVP Communications & Image, Texas Health Resources, Healthcare Marketing and Physician Strategies Summit, Orlando, May 2014
Webinar: Physician Engagement Communications as Growth Strategy — Private Health News (PHN), March 2014
Communicating Effectively for Strategic Alignment — Deep Dive Workshop: New England Society for Healthcare Strategy, Wentworth Douglass Hospital, Dover, NH, March 2014
Webinar: How to Communicate Effectively with Physicians in M&A Situations — New England Society for Healthcare Strategy. February 2014
Physician Relationship Field Programs: Six Essential Elements for Success — World Congress Leadership Summit on Physician Liaisons, Philadelphia, with Joanne Detch, Advocate Health Care. 2013
Growing Markets by Knowing Referring Physicians — Forum for Healthcare Strategists, Scottsdale, with Dr. Steven Mehta, Abrazo Health, & Shannon Frazier, Endeavor Management, 2013
Using Data to Connect Healthcare Audiences — Louisiana Hospital Society for Public Relations & Marketing, Baton Rouge, 2013
Building Effective Physician Engagement Communications — Workshop: Society for Healthcare Strategy & Market Development SHSMD, Chicago, 2013, with Devin Carty, Vanguard Health Systems, 2013
Physician Engagement/Physician Relations – Missouri Association for Healthcare Public Relations and Marketing, Branson, MO, 2013
ACOs, CRM and New Opportunities in Healthcare Marketing — National Society for Certified Healthcare Business Consultants, San Antonio, TX, 2013
Webinar: Positioning for Population Health Management: The Marketer’s Challenge–– Forum for Healthcare Strategists, with Joel English, BVK, 2013
Maximizing Marketing Messages with Physicians – Marketing Strategies Summit, Forum for Healthcare Strategists, Scottsdale; with Kriss Barlow, Barlow McCarthy; Donell Martinez, Catholic Health Initiatives, 2013
Marketing ACOs and Medical Homes: Let’s Talk – Marketing Strategies Summit, Forum for Healthcare Strategists, Scottsdale. with Paul Szablowski, Dignity Health, 2013
Webinar: Marketing Models to Build Physician Referrals – HCPro HealthLeaders Media, 2013
Physician Relationship Executives: Are You Ready for the Future? – Physician Strategies Summit, Forum for Healthcare Strategists, Orlando, 2013. w/ Ed Dougherty, Lehigh Valley; Lori McLelland, Emory; Brian Nester, Lehigh Valley; Karen Corrigan, Corrigan Partners
Marketing ACOs and Medical Homes: Let’s Talk – Physician Strategies Summit, Forum for Healthcare Strategists, Orlando, 2013. w/ Ellen Barron, University of Iowa; Suzanne Sawyer, Penn Medicine
Necessary Tools to Execute a Strategy-Driven Physician Liaison Program That Increases Profits – World Congress Leadership Summit on Physician Liaisons, Philadelphia, 2012, w/ Susan Boydell, Texas Health Resources; Carol Marshall, University of Chicago Medical Center; Tara Saffron, Bottsford Hospital
Securing Multi-Stakeholder Buy-In to Determine Your Physician Liaison Strategy – World Congress Leadership Summit on Physician Liaisons, Philadelphia, 2012, w/ Carol Kitty, University of Illinois Hospital and Health Science Center; Carol Marshall, University of Chicago Medical Center
Techniques and Tools to Measure Physician Relations Impact – Physician Strategies Summit, Forum for Healthcare Strategists, Orlando, 2012. w/ Andrea Simon, Hurley Medical Center
Physician Relations: Changing Market, Changing Methods – Hospital and Physician Relations: An Executive Summit, Forum for Healthcare Strategists, Scottsdale, 2012. w/ Rod Huebbers, Baptist Health System; Kriss Barlow, Barlow McCarthy
Driving Transformational Change Through Digital Strategy – 14th Annual Healthcare Internet Conference, Las Vegas, 2010, w/ Chris Boyer
Improving the Physician Experience: Using Data to Drive Results – PRC Excellence in Healthcare Conference, San Diego, 2010
Sales: Enhancing Volumes and ROI – Physician Strategies Summit, Forum for Healthcare Strategists, Scottsdale, 2010, w/ Jeff Carr
From Knowing to Loving: Building Brand Equity – PRC Client Education Conference, Baltimore, 2008